Should your marketing and pricing be different when you’re just starting your business than it is once your business is established? Background I was helping two high school students who were opening a new business. They’d had some success, but … Continued
Many potential, and current, business owners hate the thought of selling because they recall only the salespeople who were overly aggressive and excessively persistent in their approach. They don’t want to be that person. These business owners fail to recall … Continued
These lyrics from Kenny Rogers’ The Gambler begs the question: How do we know when to walk away? The better question may be: How can we more quickly discern that it’s time to walk away? Here are some experiences that … Continued