Imagine


How much better your life would be if:

  • You could take an extended vacation and still have the value of your business grow.
  • That your company would continue to thrive, and protect your family, should you die or become severely disabled.
  • You had potential buyers for your business, at a predetermined price, whenever you choose to leave.
  • The people who helped you build your business would enjoy continued employment and financial security as a result of having developed an ownership mindset in your leaders.

The key to this life is developing an ownership mindset in your existing leaders using my Making The EXCEPTIONAL Normal and Financial Awareness & Strategy programs.

Greatest Success


My clients and I enjoy our greatest success when they possess these qualities:

  • Forward thinking – they put things in place today for a result a decade or more away.
  • Maximizers – they enjoy stimulating personal and group excellence in their employees.
  • Results-oriented – they like to outperform their competitors.
  • Action-oriented – if they hear or see something that makes sense, they’re off and running with it.
  • Aware of the benefits of developing their existing leaders into potential buyers of their business.

Even if you’re not interested in developing buyers for your business, there are still huge gains to be gotten for both the profitability and value of your business.

No Downside

Even if none of your leaders want to become business owners, they’ll develop an ownership mindset from which you’ll gain:
  • Dramatic increases in the profitability and value of your business.
  • Protection for your family in the event of severe disability or death as your leaders sustain your business until a buyer can be found.
  • Continued employment and financial security for the people who helped you develop your business.
  • Continuity of your business for decades beyond your leaving…a legacy worthy of your efforts.

Potential-Buyer Development Programs


“Dale mentored me for six months, guiding me to become a CFO and business owner through his Financial Awareness & Strategy program. He connected the realities of numbers with the strategic thinking I needed. Dale taught me invaluable principles for leading team members and executives, emphasizing open-ended questions and collaboration over dictation.

After reading his book, Making the EXCEPTIONAL Normal, I transformed my approach to team interactions. I replaced one-on-one meetings with team meetings, which has been a game changer. This shift has brought our team closer together and made the process much more enjoyable. We now use this meeting format every week.”– Nate Cohen, Cohen Woodworking

Making the EXCEPTIONAL Normal and Financial Awareness & Strategy are time-tested programs that develop existing leaders into future owners of your business.

Making the EXCEPTIONAL Normal

People Skills Program

Financial Awareness & Strategy

Ownership Mindset Program

Program

Results

Program

Results

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With these programs, you’ll enjoy greater profitability, higher valuations for your business and the envy of your competitors.

Dale Furtwengler

Dale Furtwengler, founder of Cutting Edge Business, is dedicated to helping you enjoy greater profitability and business valuation along with potential buyers, at your price, whenever you choose to leave..

He’s a Fractional CFO and an internationally-acclaimed author whose work is recommended by the University of Glasgow, University of New South Wales and the Australian Institute of Management.Dale’s books include:

  • Making the EXCEPTIONAL Normal
  • The Uniqueness Myth
  • Pricing For Profit
  • Generate Greater Profit With Fewer Sales
  • 10-Minute Guide to Performance Appraisals

Schedule a consultation with Dale: